Peru is a top producer of fair trade and certified organic coffee – two key distinctions that help differentiate Peruvian coffee from the highly competitive exports coming out of its neighboring countries. Organic farming on its own, however, can be a costly venture for farmers, starting with a three-year downtime as they transition their land.

In the Quechua language of the Peruvian Andes, Minca refers to a special camaraderie between farmers. During non-harvest periods, groups of neighbors travel from farm to farm, working together on what needs to be done. Then they move on to the next farm until everyone’s needs are met. This idea of caring for the whole – this social bond – is known as, Minca.